There are many ways i think the best is getting to the top of the major search engines.
Other places can be:
-Newspapers
-Big adverts in the street
-T.V
-Social sites
If your business was selling bikes, i would suggest you make yourself the number one when people search Bike. There are certain criteria for getting to the top of the list, it isn’t cheap or easy but its guaranteed business.
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The type of advertising you want to acquire heavily depends on the product or service that you are selling.
I provide all types of advertising methods for my clients. Each method produces specific results depending on the industry.
For example: My call center produces spectacular results for businesses that want consumers who are diabetic and want their supplies shipped to their home. But my call center does poorly for businesses who want to help people rent out their timeshare.
I see the best results from stand alone web pages (aka landing page) that one then drives traffic to for the generation of a lead.
Some companies like to buy cheap co-registrations for under $1.00 but those results are normally dismal and require a tremendous ongoing sales effort. These do fuel email campaigns, which can be great for the right product or service.
I could talk about every single advertising medium. What product or service do you sell so I can better answer?
Happy to answer more here, or by email at leadsnetwork at mac.com
Social networking sites like facebook and sqipom.com and post your store name banner randomly in forums and on walls